How to create a website that increases the awareness of your brand
If you want your website to become successful, just a good design will not be enough: it must first reflect the personality of your brand. When developing a design, you…

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Social networks for designer career
Today's topic, as you already understood, will be connected with the use of social media by employees of the sphere of design and not only. Moreover, unlike the article on…

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Effective methods of split-screen design
One of the most notable trends in web design in 2017 can be called the division of the screen into two parts. More and more web projects use a similar…

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In defense of “Eye Candy”

In the society of designers, it is often possible to hear that true professionals build their work on the strict conformity of design to the brand’s corporate style or simply on the basic principles of design, and aesthetic beauty fades into the background. Living discussions on this issue lack one thing: understanding that aesthetics plays a huge role in cognition, perception and reaction.

Take a look at what “clothes” designers “now wear” with ordinary ready-made structured information; or how the term “eye candy” reduces the significance of graphic design as such. Language, at the present stage, narrows the concept of “design” to a simple “design”, as well as separates “aesthetics” and “usability” (as if they are two completely different areas). Continue reading

Trends and trends in web site design
It was originally planned to place a translation of an English-language article on web design trends in 2017, but after studying various sources, we decided to slightly change the concept…

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The essence of the design - what is it?
The other day, a guest post came to me from Viktor Fomin, blog author Krufok, of the chronicle of the living mind of a copywriter philosopher. To begin with, in…

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How to create a website that increases the awareness of your brand
If you want your website to become successful, just a good design will not be enough: it must first reflect the personality of your brand. When developing a design, you…

...

How microstock was born
Microstock (microstock) - the budget segment of the stock photos, offering quality images for a penny, is rapidly gaining momentum. What is not surprising: such a cheap and affordable quality…

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