A year ago, we wrote that Wix bought DeviantArt – an online community for artists. As planned by Wix, the platform should become a haven of professionals. And it seems that all this time inside they were engaged in site redesign.
The new redesign is called Eclipse (Eclipse). Dark colors, everything is smooth and sleek – the site is aimed at professional creators who would like to sell their work. Community opinion, as usual, was divided. Yet most of the audience is just art lovers and lovers. Such a lurch towards the pros seems to them unfair. Continue reading
In the society of designers, it is often possible to hear that true professionals build their work on the strict conformity of design to the brand’s corporate style or simply on the basic principles of design, and aesthetic beauty fades into the background. Living discussions on this issue lack one thing: understanding that aesthetics plays a huge role in cognition, perception and reaction.
Take a look at what “clothes” designers “now wear” with ordinary ready-made structured information; or how the term “eye candy” reduces the significance of graphic design as such. Language, at the present stage, narrows the concept of “design” to a simple “design”, as well as separates “aesthetics” and “usability” (as if they are two completely different areas). Continue reading