Using textures in web design
What is the easiest, correct, and sometimes the only possible way to create the illusion of the relief of an element (object) in web design (as well as in 2D…

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Current trends and trends in logo design
Actual trends in the design of logos 2017 did not become some special revelation. Similar to the main trends of web site design, they are rather a continuation and development…

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9 tips on typography site
Typography for a web site is a rather important design element that is not expressed very strongly in Runet. This question is more often raised on English-speaking foreign design blogs,…

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In defense of “Eye Candy”

In the society of designers, it is often possible to hear that true professionals build their work on the strict conformity of design to the brand’s corporate style or simply on the basic principles of design, and aesthetic beauty fades into the background. Living discussions on this issue lack one thing: understanding that aesthetics plays a huge role in cognition, perception and reaction.

Take a look at what “clothes” designers “now wear” with ordinary ready-made structured information; or how the term “eye candy” reduces the significance of graphic design as such. Language, at the present stage, narrows the concept of “design” to a simple “design”, as well as separates “aesthetics” and “usability” (as if they are two completely different areas). Continue reading

Redesign: several indicators that its time has come
Redesign This single word can make any web designer and developer shudder. The impending danger in the form of constant revisions and improvements of the project, as well as shareholders…

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Get rid of the guesses in the design
Creativity breathes life into successful sites. However, creative ideas and solutions often resemble guessing - a dangerous business, I tell you. So what can designers do to convince the customer,…

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The principle of the golden section in the design of sites
A key indicator of the quality of web design is how natural and easy it is perceived by users. When creating a visual site design, it is important to illustrate…

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