functionality and for
Often disputes arise between developers and designers – which of them plays the main role. Ask this question to the HR manager, and you will get an answer like, “Both teams are equally important.” This is bullshit.
If you compare the product with a huge cruise ship, the development team will be something of an engine. It would seem that without a motor it is completely useless. But on the other hand, let’s say you want to book a cruise. You do not care about the engine – you look at the photos of the ship, how the cabins are equipped, how high-quality the service is. Of course, for such a huge ship the engine is very important. But if no one wants to book a cruise because the design of the ship sucks, what’s the difference, how good is its engine? Continue reading
In the society of designers, it is often possible to hear that true professionals build their work on the strict conformity of design to the brand’s corporate style or simply on the basic principles of design, and aesthetic beauty fades into the background. Living discussions on this issue lack one thing: understanding that aesthetics plays a huge role in cognition, perception and reaction.
Take a look at what “clothes” designers “now wear” with ordinary ready-made structured information; or how the term “eye candy” reduces the significance of graphic design as such. Language, at the present stage, narrows the concept of “design” to a simple “design”, as well as separates “aesthetics” and “usability” (as if they are two completely different areas). Continue reading
A site without favicon, like a ship without a flag. Favicon is an integral part of the site brand, its image and identification. By the way, look at the issuance of any search engine (for example, Yandex). You will definitely find next to the titles of found pages and favicon documents. Those. Favicon, it is also a factor that increases the clickability of your site in search results. Therefore, without a favicon anywhere!
How to make a favicon? The process can be divided into 2 stages:
Making a favicon or finding a finished one;
Installing it on the site. Continue reading