Developing an interactive interface or website is not an easy task. You have to collect everything about your audience, analyze and plan its behavior. New technologies make the research process easier. However, they also work in the opposite direction: it is difficult to surprise users with something in the age of technology.
Glossy images and hovers no longer impress users. Animations and gifs too – anyone can do this on their phone. So how to surprise your users? How to make them happy and support the conversion? Continue reading